About us
The Partnership Place is a New Zealand consultancy working in sponsorship, marketing, event management and advisory services - and the creator of events delivered under our own name.
We work with organisations of all sizes, from community clubs and regional bodies through to national organisations and major events.
We also work with businesses on the other side of the table - sponsors who want their investment to actually pay off.
The work takes us across New Zealand - from Southland to Auckland and everywhere in between - into stadiums, boardrooms, community centres, clubrooms and event venues of every kind.
Some projects take us further afield, but New Zealand is where our focus is.
Director profile

Managing Director
Matt McLennan
The Partnership Place is led by Matt McLennan, who has spent more than 20 years in sport, events and sponsorship - on everything from FIFA World Cups to grassroots club days.
He has led major sponsorship programmes and helped deliver some of the world's biggest events - multiple FIFA World Cups, Rugby World Cup, concerts, festivals, exhibitions and community events - as well as events created and delivered under The Partnership Place's own name. That breadth of experience is what the business is built on.
Now that experience goes into client work - and into getting good ideas off the ground.
Matt works directly on every project. Depending on the scope, additional specialists are brought in where needed - but the thinking, the relationships and the accountability sit with him throughout.
Previous roles include:
- Venue General Manager – FIFA
- Global Event Consultant – FIFA
- Commercial Manager – Otago Rugby Union
- Commercial Manager – Football Marketing Asia
- Venue Manager – Sky Stadium
- Operations Manager – NZ Football U-20 World Cup
- Sponsorship Manager – Global & Local Organisations
